In Part 1 of Google My Business we wrote about the importance of claiming your Google Business Page, the why and the how-to’s. In Part 2 we wrote about some of the things you can do with your Google My Business page to enhance it. Continue reading →
Google My Business (or GMB as the acronym) is a free tool to allow business owners to manage how your business appears in Google search. GMB also allows customer reviews (and responses by you). You can add photos and enhance your listing. Continue reading →
Almost every business is 'doing' social media but are they doing it well? Take a step back from posting (pushing) and analyze the interaction and engagement you are having with your customers. That is where social media will convert into stronger revenues for your business. Continue reading →
With 330 Million active users Twitter is still relevant in the Social Media world but is it an effective marketing tool? On September 26th of this year Twitter announced that it was experimenting with increasing the character limit per Tweet from 140 to 280. Continue reading →
We have been using Facebook ads for our clients for several years and have written about the value of paying to get more eyes in past blog posts. While we believe that engagement and organic reach are very important we also still believe that paying for 'eyes' is extremely valuable.… Continue reading →
Push notifications are the same but totally different from text messages. In the case of text messages you can often initiate the contact. In the case of push notifications you request the contact often from mobile apps you have downloaded. Continue reading →
Your own email database is one of the best tools that you have to reach your customers. You likely know that. And you also likely know that the bigger the database the better. Right now, this month, is the time that you will likely have the most new (and returning)… Continue reading →
The Canadian Chamber of Commerce is celebrating the federal government’s decision to halt the coming into force of the Private Right of Action provision of Canada’s anti-spam legislation that would have hurt Canadian businesses. Continue reading →
