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Industry Blog

Applying for a New Position? Read This.

CK Golf was recently engaged by two semi-private golf clubs and one privately owned club to assist in Senior Management searches to fill voided positions. Continue reading →
Posted in Business, CK Golf, Golf Operations, Industry Blog, On December 6, 2019

Email Marketing is Alive and Well!

At CK Golf we are still very high on email marketing. Email still holds the #2 spot on our 5 pillars of internet marketing. Continue reading →
Posted in Business, Industry Blog, Marketing, On July 31, 2019

Statically Dynamic Price Model

We created this chart by using the historical occupancy rate averaged over the previous three years. The green fee rates and price drop times go up or down based on occupancy history. Continue reading →
Posted in Golf Operations, Industry Blog, Marketing, On July 12, 2019

Statically Dynamic Pricing in Golf

When setting the rate for each player category and each time of day, a golf course will first consider availability of tee times. With this information, you can then set an applicable rate based on time of day. Continue reading →
Posted in Business, Golf Operations, Industry Blog, Sales, On July 6, 2019

Print Advertising vs Digital Marketing

We always pick up copies the latest Canadian Golf magazines (mostly to see who was advertising in them) to read the latest and greatest from our industry. Continue reading →
Posted in Business, Industry Blog, Internet Marketing, Marketing, Sales, Social Media, On June 26, 2019

LinkedIn Sales Strategy

LinkedIn is still a very relevant B2B (business to business) marketing and connection platform for business owners and managers. Continue reading →
Posted in Business, Golf Operations, Industry Blog, Sales, On June 21, 2019

What Is The Cost of a Meeting?

Over the years we've been thinking about the cost of meetings a little bit. In the case of CK Golf when all you have to give is time, time becomes a pretty valuable commodity. Meetings must serve a purpose, or they can become a big time waster for everyone involved. Continue reading →
Posted in Business, Golf Operations, Industry Blog, On May 30, 2019

Are You Discounting too Deeply?

There are different ideas about discounting golf. One formula we have regularly used is to measure you average green fee (total green fee dollars divided by your rounds of golf). Continue reading →
Posted in Business, Golf Operations, Industry Blog, On May 13, 2019

Why Consultants Might Be Just What Your Business Needs

CK Golf roles have ranged in length from a few months to many years. We are always independent contractors, but try to integrate ourselves into a facility almost becoming a part of the team. Continue reading →
Posted in Business, CK Golf, Human Resources, Industry Blog, Internet Marketing, Marketing, On April 26, 2019

Pros and Cons of Returning Employees

First of all, if ALL of your staff are returning from the previous year your employee evaluation and exit interview process is likely flawed. Your team cannot likely be made up of 100% 'rock stars'. This should be your starting point! Continue reading →
Posted in Golf Operations, Human Resources, Industry Blog, On April 16, 2019
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Where are we now

  • Nov 28-Dec 31 SanDestin, FL
  • Jan 1 Tallahassee, FL
  • Jan 2 Orlando, FL
  • Jan 3-7 Mexico
  • Jan 8-9 Daytona Beach, FL
  • Jan 10-16 Ormand Beach, FL
  • Jan 17-31 Orlando, FL
  • Feb 1-9 Vancouver, BC
  • Feb 10 Langley, BC
  • Feb 11 Chilliwack, BC
  • Feb 12-13 Kelowna, BC
  • Feb 14-15 Calgary, AB
  • Feb 16-18 Orlando, FL
  • Feb19-22 Kissimmee, FL
  • Feb 23-25 Savannah, GA
  • Feb 26 Cape Canaveral, FL
  • Feb 27 Atlanta, GA

New Post: 1,095 and Counting

Blog Series

Working Lunch:
Our Favorite Locations

Recent Posts

  • The Perfect Old Fashioned
  • Applying for a New Position? Read This.
  • Email Marketing is Alive and Well!
  • Still Homeless – But with a Shift
  • Wine Tasting at Home – Volcanic Hills
  • Statically Dynamic Price Model

More recent posts…

  • December 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019

 

Copyright @ 2017 CK Golf Solutions Ltd. Developed in partnership with Chronogolf Inc.

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