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Budgeting and Net Yield

Posted on by Jeff & Tara


The golf season for most of Canada and the Northern United States is winding down. This is the time of year when most golf courses begin their budgeting process for the coming year. If you are a public or semi-private golf course that accepts green fee or guest rounds of golf now is the time to start analyzing… Read More

Northwest Golf Media Association Announces Annual Awards

Posted on by Jeff & Tara


Northwest Golf Media Association Announces Annual Awards. Kent Gilchrist named for Distinguished Service Award; Steve Kealy to receive Local Legend recognition. Read More

Engage Your Customers With A Unique Contest

Posted on by Jeff & Tara


We’ve always believed that page likes and followers don’t matter in your Social Media strategy. But what does matter is the level of engagement and interaction you can get your customers to have with your brand. I recently saw a hotel run a contest on… Read More

2016 Vancouver Golf & Travel

Posted on by Jeff & Tara


February 13th and 14th, 2016 Exhibitor registration is now open for the 2016 Vancouver Golf and Travel Show at the Pacific National Exhibition (PNE) on February 13 and 14, 2016. Register Early and Save The best value is had by … Read More

Breaking Down Barriers – How Golf’s Dress Code Needs to Change

Posted on by Jeff & Tara

golf dress

Dress Codes Dress codes for golf are out of touch with today’s reality. OK, but MAYBE with the exception of some private clubs. Although we know of one extremely private golf club that now allows blue jeans for kids in … Read More

Why You Should Use Dropbox

Posted on by Jeff & Tara


What is Dropbox? Dropbox is a file hosting service based in San Francisco, CA that offers a cloud based storage system. In our terms it allows us to share large client files especially if they are too large for email. This also … Read More

Is Your Team Trained in Sales?

Posted on by Jeff & Tara

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Do you have a sales training plan for your team? You should! Your sales training plan should cover things like how to join the club, benefits of Membership, events the Club puts on, etc. Everyone needs to understand part of their role is to help the club get new members, or in most cases now passholders. While this topic came up at a private golf club for us first it is most important for clubs that are public but hope to sell passes to create loyalty. Read More

Who leads your businesses sales plan?

Posted on by Jeff & Tara

Sales Image

It’s Not 1980, Sales Has Changed Since 2010 the sales process has made a shift and it has been dramatic. However, most golf businesses are still selling like it is the 1980’s! It is time to shake things up and … Read More

Golf Canada & PGA of Canada Publish Golf Facilities Report

Posted on by Jeff & Tara


Golf Canada, in partnership with the PGA of Canada, has released Golf Facilities in Canada 2015—the definitive report on golf facilities and development in Canada. Read More

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Customer Service at the Next Level

Posted on by Jeff & Tara


Last month we wrote about Marriotts launch of their “Text the front desk” program which we thought was a great new customer service tool. This was a few months after they launched futuristic looking charging stations in their lobbies. This month Marriott is at it again with the announcement that… Read More

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